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Rhino Horn is not medicine nor a status symbol for the wealthy.

The removal of rhino horn powder from traditional Chinese medicine (TCM) in the 1990's had largely reduced demand. During this period, horns sold for very little on the illegal black market, and on average, only around 15 rhinos were poached in South Africa each year from 1990 to 2007.  
 
Since 2008, the purchase of Rhino horn as a status symbol by the wealthy in Vietnam & China, has increased exponentially.  In addition, the renewed, but misguided belief that the horn does indeed have medicinal value, has escalated demand even further, causing a record number of animals poached in 2014.
 
 
Stockpile of seized rhino horn.
 
Rhino horn is not a miracle cure for  cancer or an aphrodisiac for the impotent, so why talk about the legal future trade?  It is unethical and immoral.
   
The pro-trade fraternity have used the ancient Asian myth and the flawed argument that Rhino horn use would be sustainable as a reason to lift the ban on trade. This cannot be further from the truth! False information like this should not be used to push for or justify trade that is economically non-viable. It is also morally and ethically wrong to sell something to a community, based on an ancient myth.
 

A collection of photography and picture quotes created by Wild Heart that highlight African wildlife and our willingness to save its beauty. "We must be the voice of the voiceless"..

 

      

Poachers have killed over 100,000 Elephants in three years.

The insatiable demand for ivory is causing a dramatic decline in the number of African elephants. Poachers are hunting the animals faster than they can reproduce.

In the early 1970s, demand for ivory rocketed with 80% of traded raw ivory coming from poached elephants. A ban was put in place in 1989 by CITES (Convention on International Trade in Endangered Species of Wild Fauna and Flora) and all international trade was prohibited in an attempt to combat this massive illegal trade.